Top 5 Products for a Supplement Store in 2023

The personal well-being and fitness industry has witnessed significant growth in recent years, propelled by the influence of social media platforms like TikTok and Instagram. Notably, among younger generations, there is an increase in interest and engagement with healthy lifestyles. As a result, your supplement store has the opportunity to grow and cater to the growing needs of customers within this rapidly expanding market.

To capitalize on this growth and ensure the success of your store, it is important to stay informed and equipped with the latest knowledge. 

This post will guide you through some of the most popular items and trending products you can include in your store. By understanding and meeting customer demands, you can make your store a top choice for people who want to improve their health and fitness. Let's dive into this year's top products for your supplement store.

Protein Powder

A rising number of customers are actively seeking convenient and healthy ways to incorporate extra protein into their fitness goals. The protein powder market alone is reaching a market value of 25.2 billion this year; not only is protein powder a growing market, but it is also a staple in most supplement stores, which is why it is such a great product to include in inventory.

To cater to this demand for protein powder, here's a list of some of the most popular protein powders on the market today. By offering a wide selection of trusted brands and options based on customer lifestyles, you can establish your supplement store as a go-to destination for protein powder and position yourself at the front of this growing marketing.

• Biosteel
• Optimum Nutrition Gold standard
• Ryse

• Vega protein (Vegan)

• Dymatize ISO100
  

Magnesium

Magnesium is a mineral that plays a vital role in a variety of bodily functions. As an essential nutrient, magnesium is highly sought after by individuals looking to support their overall health and well-being.

Magnesium supplementation has gained popularity due to its potential benefits. It is involved in over 300 enzymatic reactions in the body, contributing to energy production, muscle function, nerve transmission, and bone health. In 2022 the market for magnesium has reached over USD 107.03 million.

By offering magnesium supplements in your store, you can provide customers with a convenient way to ensure they meet their daily magnesium needs.

Multivitamins

Vitamins and minerals are foundational products that should be readily available in any supplement store. Your customers undoubtedly recognize the importance of boosting their diets with these essential nutrients, making it crucial for your store to offer a diverse and comprehensive selection. 58.5% of adults say they use at least one.

The world of vitamins and minerals encompasses various options, each serving unique purposes in supporting overall health and well-being.

Fish Oils

Inflammation and joint pain have become common concerns associated with modern diets. To address these issues, an increasing number of individuals are seeking solutions to maintain joint health, and fish oil supplements have emerged as a popular choice. These supplements have become a staple in health stores, catering to human and pet wellness needs. Fish oil is a great product to add to your store, and is another staple in a growing number of supplement stores.

Probiotics

Last but not least probiotics have gained significant recognition as a valuable add to any wellness routine. These live microorganisms, often called "good bacteria," provide numerous potential health benefits. Offering a wide selection of probiotic supplements in your store allows customers to choose the right option.

Probiotics come in various strains, formulations, and potency levels, and offering different reputable brands will allow your store to be accessible and welcoming to all types of customers.

Simplifying Inventory Management in a Supplement Shop with a Dedicated POS System

Now that you have gained valuable insights into the top-selling health products, it's important to effectively manage your health store's extensive inventory. The key to seamless inventory management lies in adopting a specialized POS system tailored specifically for supplement shops.

When evaluating potential health store POS systems, prioritize the following features:

• Real-time inventory tracking: Keep tabs on stock levels and set automated reminders for reordering products, ensuring you never run out of popular items or end up with wasted stock.
• Expiry tracking: Safeguard your profits by preventing product spoilage. Implement an expiry tracking feature that alerts you in advance, ensuring you can sell products before expiration.
• Convenient product subscriptions: Convert one-time shoppers into loyal, recurring customers by offering product subscriptions. Simplify the process of purchasing supplement refills by setting up a "subscribe and save" option.
• Syncing online and in-store sales with a unified product catalogue: Seamlessly sell across multiple channels, such as e-commerce and in-store, by integrating all your products into a single catalogue. This ensures consistent inventory management and synchronization across all sales channels.

How a POS System Tailored to Supplement Stores Can Help You

Efficiently managing your health store's inventory shouldn't be a difficult task. Armed with the knowledge of staple supplement products and a strong, specialized POS system, you can provide an exceptional shopping experience for your customers.

While searching for a suitable POS system, we recommend considering VitaHealth POS. Tailored specifically for supplement stores, VitaHealth POS stands out as one of the best systems available. With our software designed to meet your unique needs, 100% North American-based support, competitive payment processing, and flexible solutions, VitaHealth POS offers everything your supplement store requires for efficient inventory management.

Don't miss out on the best investment for your health store and its inventory. Sign up for a demo today to experience firsthand how VitaHealth POS can make a significant difference in streamlining your health store operations.